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"A safe society free from alcohol and other drugs"
Blue Ribbon's vision is a safe society, free from alcohol and other drugs, where all people have equal value. Through our choice to live helnyktert and with the Christian message of love as the basis, we can make important contributions to society, both in our neighborhood and in the wider context.
"Attractive non-alcoholic alternatives"
Blue Ribbon want to create attractive non-alcoholic alternatives through the activities we carry out. We would especially like to safeguarding children and young people have a safe and drug-free childhood. Hence the need for information and knowledge, joy and commitment.
"Positive role model in everyday life"
Blue Ribbon is a network of volunteer members who work for a better society and an alcohol- and drug-free lifestyle. Each member is important to reach out to people of varying ages and with different interests. Each member can serve as a positive role model in everyday life.